|本期目录/Table of Contents|

[1]刘吉发,陈怀平.关于文化产业发展的经济学分析[J].长安大学学报(社科版),2005,7(04):71-74.
　LIU Ji- fa,CHEN Huai-ping.Economic analysis on development of cultural industry[J].Journal of Chang＇an University(Social Science Edition),2005,7(04):71-74.
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《长安大学学报（社科版）》[ISSN:1671-6248/CN:61-1391/C]

卷:
第7卷
期数:
2005年04期
页码:
71-74
栏目:
交通运输与经济
出版日期:
2005-12-20

文章信息/Info

Title:
Economic analysis on development of cultural industry
作者:
刘吉发; 陈怀平
长安大学人文社会科学学院,陕西西安　710064
Author(s):
LIU Ji- fa;  CHEN Huai-ping
School of Society and Humanities, Chang'an University, Xi'an 710064, China
关键词:
应用经济学; 文化产业; 自然垄断; 市场势力; 调价模型
Keywords:
applied economics;  cultural industry;  natural monopoly;  market force;  the model of readjusting the price
分类号:
G114
DOI:
-
文献标志码:
A
摘要:
从文化产业的基本特征入手,分析文化产业的自然垄断属性;并由此引发出关于文化产业 市场势力强弱的分析,得出了文化产业是一种弱势产业的结论。分别从“让利幅度一定”和“增加销 量一定”两个维度对文化产业的调价模型进行分析,从而得出文化产业经营应坚持“让利促销”的原 则,最终实现利润最大化。
Abstract:
Starting from the essential features of the cultural industry, the paper analyzes the natural monopoly attribute of the cultural industry, leads to the analysis on the strength or the weakness of the market power of cultural industry, and reaches the conclusion that cultural industry is a kind of weak industry. With this conclusion as a foundation, the paper also analyzes the price adjustment model of cultural industry from two dimensions of“ will certainly make concessions range” and“will certainly increase sales volume”, and concludes that the operation of cultural industry should stick to the principle of“ promoting its sales through making profit concession”so as to realize its maximal profits.

参考文献/References:

[1]　刘吉发,岳红记,陈怀平.文化产业学[M].北京:经济 管理出版社,2004.
[2]　向　勇.北大文化产业前沿报告[M].北京:群言出版 社,2004.
[3]　高鸿业.西方经济学(第2版)[M].北京:中国人民大 学出版社,2001.
[4]　邓启惠.论中国自然垄断产业的经济特性及其改革 [J].山东社会科学,1997,(1):23-24.
[5]　刘志彪.现代产业经济学[M].北京:高等教育出版社, 2003.
[6]　淡华珍.价格需求弹性理论在商品调价中的应用[J]. 焦作工学院学报(社会科学版),2000,(3):29-30.
[7]　宋胜洲.论产业的自然兴衰与相对兴衰[J].产业经济 研究,2005,(5):70-75.

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备注/Memo

备注/Memo:
收稿日期:2005-06-07
作者简介:刘吉发(1960-),男,陕西商洛人,长安大学人文社会科学学院教授,主要从事产业经济学及政治学理论研究。
更新日期/Last Update: 2005-12-20