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¡¶³¤°²´óѧѧ±¨£¨Éç¿Æ°æ£©¡·[ISSN:1671-6248/CN:61-1391/C]

Issue:

2019Äê02ÆÚ

Page:

85-92

Research Field:

Éç»áѧ

Publishing date:

Info

Title:

Fusion of urban public cultural space and new media under the cultural interaction perspective

Author(s):

JIN Dongchang; WANG Linhui

School of Marxism & Research Center of Chang¡¯an Cultural Industries, Chang¡¯an University, Xi¡¯an 710064, Shaanxi,China

Keywords:

urban public cultural space; new media; media convergence; cultural interaction;  convergence media

PACS:

G249.2£»G206.2

DOI:

-

Abstract:

In today¡¯s era£¬the urban public cultural space is getting more and more attention from the academic circles and the public£¬and it also brings about a new stage of the integration of urban public cultural space and new media. This kind of integrated development is seen both on the ¡°tool and technology¡± level and ¡°content value¡± level. This article starts with the theoretical essence of McLuhan¡¯s ¡°media is message¡± and associates the advanced outcomes of public cultural field and the timely demand of Chinese public cultural construction. It explores the background and inherent connection between urban public cultural space and new media£¬captures the renewed significance of new media art in urban public cultural space£¬and looks for strategy and innovative path for the integration of the two. Research shows that strengthening the macro-design, carrying out systematic research£¬artistic processing and other key issues of integration are important steps to enhance the integration of urban public cultural space and new media.

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Last Update: 2019-05-15