|Table of Contents|

Complementarity between cultural management and strategic management from management developing trend(PDF)

《长安大学学报（社科版）》[ISSN:1671-6248/CN:61-1391/C]

Issue:
2011年03期
Page:
37-
Research Field:
经济与管理
Publishing date:
2011-09-20

Info

Title:
Complementarity between cultural management and strategic management from management developing trend
Author(s):
GAO Wen-wu1; 2;  WANG Hu-cheng2
1. School of Politics and Legal Science, Central China Normal University, Wuhan 430079, Hubei, China; 2. School of Sciences, Naval University of Engineering, Wuhan 430033, Hubei, China
Keywords:
management ideology;  management practice;  cultural management;  strategic management
PACS:
C93-03; G124
DOI:
-
Abstract:
Directed against the newly-arising theory:cultural management and strategic management, the authors, in the paper, after the analysis for management developing trend, discuss the relationship between cultural management and strategic management. The analysis indicates that cultural management stresses the positions and functions of values in the management, in which the interior coordination helps the exterior adjustment, while strategic management stresses the importance of the superior strategic decision in the existence and development of lower organizations, in which the exterior adjustment helps the interior coordination. The authors find that how to improve the benefit of the lower organizations when the changes are always taking place in the exterior environment has become their common problem. Therefore, they pursue the value of creation, and stress observation and thinking in the systematic point of view. Only if the above ideas can be understood, will the complementarity between cultural management and strategic management can be promoted in the present management practice.

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Memo

Memo:
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Last Update: 2011-09-20