|Table of Contents|

Research on China's media-oriented communication in the past ten years: characteristics, problems and trends(PDF)

《长安大学学报（社科版）》[ISSN:1671-6248/CN:61-1391/C]

Issue:
2021年06期
Page:
71-81
Research Field:
新闻与传播
Publishing date:
2021-12-30

Info

Title:
Research on China's media-oriented communication in the past ten years: characteristics, problems and trends
Author(s):
ZHANG Xiaoxue1;  YU Xiaofeng2;  LI Yutong2
(1.School of Journalism and Communication, Tsinghua University, Beijing 100084, China; 2. School of Communication, Shenzhen University, Shenzhen 518060, Guangdong, China)
Keywords:
news communication;  media-oriented;  intermediation;  knowledge mapping analysis;  Marxist view of news;  new media technology
PACS:
G206
DOI:
-
Abstract:
In order to understand and master the overall picture of China's current media-oriented research results and analyze the characteristics and problems of China's current media-oriented communication research, this paper uses CiteSpace to measure the literature of 8 journals with great influence in the field of news communication in the DATABASE of China National Knowledge Network(CNKI), and selects 201 articles(from 2010 to 2020). Through institutional cooperation network, author cooperation network and keyword co-occurrence analysis, this paper discusses the key issues as well as future direction and path selection of media-oriented communication research in China. The research shows that in the past ten years, the characteristics of media-oriented research are mainly qualitative research and case study, focusing on the discrimination of media-oriented and intermediation concepts, as well as reflections on technology and time and space. At present, the problems in media-oriented research are as follows: repetitive research methods, the controversy over the origin of western theories and the lack of localization, and the immature cooperation between scholars across disciplines, fields and regions. The development trend of media-oriented communication research in the future is to focus on a certain social phenomenon, pay attention to the connections between media and body in the media-oriented society, and at the same time implement localization and practice media-oriented research with Chinese characteristics under the Marxist view of news on the basis of systematically learning from western theories and practices.

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Last Update: 2021-12-30