|Table of Contents|

Discourse type and narrative model of new media events based on the typology analysis and public governance(PDF)

《长安大学学报（社科版）》[ISSN:1671-6248/CN:61-1391/C]

Issue:
2011年03期
Page:
89-99
Research Field:
文学
Publishing date:
2011-09-20

Info

Title:
Discourse type and narrative model of new media events based on the typology analysis and public governance
Author(s):
ZHENG En1;  GONG Yao2;  DENG Ran1
1. School of Journalism and Communication,Tsinghua University, Beijing 100084,China; 2. Institute of Communication, Zhejiang University, Hangzhou 310028, Zhejiang, China
Keywords:
new media event;  national discourse;  public discourse;  public governance
PACS:
G206
DOI:
-
Abstract:
Based on the logic analysis and frame description, this paperanalyzes the social function of new media events from the perspective of governance and public opinion.This paper tries to classify the new media events from the typology of social discourse analysis method.The new media events will be div-ided into four discourse categories: that are state(national)discourse,public disourse,populism discourse and cultural discourse. They embody four different meanings namely,the official will-patriotism,the strength of citizens,the revelry spirit and cultural construction logic separately.These discourse constitutes the main content of public opinion of new media.

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Last Update: 2011-09-20